Design: driving transformation in business 12 October, London

On Thursday 12 October, in London, the Design Business Association (DBA) will be bringing together design leaders from progressive brands and creative agencies for a day of lively debate, keynote speeches and thought-provoking discussion, to raise the prominence and influence of design in business.

Speakers include:

1.      Ron Burrage, Sr Director, Head of Global Design, The Hershey Company

2.      Louise Smith, Head of Design and Transformation, Personal & Business Banking, Royal Bank of Scotland

3.      Mark Curtis, Founder & Chief Client Officer, Fjord

4.      Jon Denham, Vice President Disruptive Innovation & Design, ConAgra Foods

5.      Mark van Iterson, Director Global Heineken Design, Heineken International

6.      Francois Lenfant, General Manager Healthcare Experience, Global Design, GE Healthcare

7.      Judith Stracey, Chairman, White Logistics

8.      Oliver King, Director/Founder, Engine Service Design

9.      Jeremy Bassinder, Exec Partner – Consumer Products & UKI iX Leader for Consumer Products, Retails and Travel & Transport, IBM

For full details on the event and to reserve a place, visit: