Contemporary Design from Austria

12 June 2015
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19 15»Angewandt & Alltäglich« (Applied & All Apparent) Contemporary Design from Austria

On the occasion of the 60th anniversary of the Austrian Cultural Forum Zagreb, designaustria has curated an exhibition presenting innovative contemporary product design from Austria at the Klovicevi Dvori Gallery.

Designers always seek to devise something new, something that has not existed before. With products created out of such motivation, they often explore new paths and venture unprecedented approaches: in this endeavour, courageous and innovative clients and investors also play an important role, for if they dare to embrace new products, concepts, production technologies, or business models, innovative design becomes possible.

The show »»Angewandt & Alltäglich – Contemporary Design from Austria«, exhibiting pioneering products from Austria, highlights new currents and developments in the Austrian design scene.

For its 60th anniversary, the ACF Zagreb, encouraged by designaustria, has deliberately decided in favour of looking ahead instead of looking back. The focus of the exhibition is thus not on celebrating the past, but on taking an optimistic stance towards the future. Nevertheless such values as tradition and quality are by no means neglected, but still constitute a central and integral aspect.

The exhibition concentrates on the three disciplines of tableware, furniture, and lighting, each of which is being featured with recently conceived innovative products and projects by Austrian designers. The objects are being presented at the Klovicevi Dvori Gallery in Zagreb, whose rooms have been adapted in such a way that they resemble a residential environment. Walking through the show evokes the impression of visiting a private apartment: passages producing a familiar and cosy atmosphere alternate with vacant spots, and visitors are invited to feel at ease and browse around.

Curated by: Bettina Steindl, designaustria
Project management: Judith Weiß, designaustria
Exhibition: 12 June – 2 August 2015, Galerija Klovicevi Dvori, Zagreb, Croatia
Opening on 11 June 2015 at 7:00 pm

Contact BEDA  Koloniënstraat 56, 1000 Brussels (Belgium) t. (+32) 2 217 39 77  f. (+32) 2 217 99 72
CoFunded CEPEU

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