BEDA European Design Forum: What is the future of design support across Europe? 8 June, Vilnius.
BEDA is the authority for design in Europe. Once a year, we bring those that operate in and around the design industry together to focus on a big issue. In 2017, this one-day forum asks the question: What is the future of design support across Europe?
Design Transitions book presented in Amsterdam and London
Discover where design practice is today – and where it will take us in the future. Design Transitions presents 42 unique and insightful stories about how design is changing around the world. Twelve countries are represented from the perspectives of three different communities: design agencies, organisations embedding design; and design academics.
- Keywords Design Thinking, Design Practice, Education
The DME Award: Winners, and plural perspectives on the contribution of design to business
The Design Management Europe (DME) Award was launched in 2007 by a consortium of European design support organisations, with initial funding from the European Commission. Since 2009 it has been supported through the commitment of many of the founding partners.
The award rewards excellence in the inclusion of design in businesses of any size, as well as public services or other non-profit organisations.
More than 500 applicants have entered the award since its inception. Although the last four editions have suffered from a lower number of entries, the economic crisis being partly to blame, we can proudly say we have noticed an increase in the level and depth of the integration of design by businesses. The selection is too scattered over sectors and regions to be able to draw any solid conclusions from any quantitative sample. This doesn’t mean that qualitative working hypotheses cannot be made:
The first is that all sectors can benefit from design management. This statement should not be misinterpreted: it is not a claim that a single generic model can crossover fields of activities, but a pledge for tailored, bespoke, crafted models. Priorities differ, stakeholders vary, design cultures are diverse, but what remains is the idea that how clients will perceive the offer cannot be left to chance or to marketing. The genuine commitment of the design team, and through it, of the whole staff - including top management - shows in the background of all applications for the award.
Secondly, the NGO/NPO category for public organisations has proved one of the most exciting. I personally believe that it offers fresh alternatives to the stubborn way of running public sector activities as if they were businesses.
Most of the posters and other material are available through the project’s website. I invite all BEDA members to use these to promote design and design management. The project partners are also familiar —in fact most of them are also BEDA members— so can be approached easily for support.
Finally, let me say that I have found my three years as chairman very challenging - trying to keep a consortium and its assets alive when the budget dropped to zero has been a lesson. My term ended with my capacities as well, and I am glad to see that a new board is in place to drive a fresh vision.
Find more information at http://www.designmanagementeurope.com
The winners and honourable mentions for the Design Management Europe Award 2012 were presented November 15th 2012 at Casa da Cultura in Paredes, Portugal.
The winners and honourable mentions in each category are:
Best management of design in a large company:
Beiersdorf (Germany) - www.beiersdorf.de
Best management of design in a medium-sized company:
Leborgne (France) - www.leborgne.fr
Best management of design in a small company:
Tyromotion (Austria) - www.tyromotion.com
Shadelab (Italy) - www.shadelab.it
Best management of design in a micro company:
GMG (the Netherlands) - www.yepp.nl
Bolin Webb (United Kingdom) - www.bolinwebb.com
Best poster (1st time awarded):
GMG (the Netherlands) - www.yepp.nl
To view their design management strategy posters, visit www.designmanagementeurope.com.
Finland to become a leader in measuring the effects of design
The Design ROI project of the Finnish Design Business Association FDBA and Aalto University will be a tool for companies and design agencies to measure and predict financial outcomes of design. The project was initiated by the need for design agencies to be able to evaluate their work, and is especially valuable for SME sector of businesses. The Design ROI project has been carried out with the support of the World Design Capital Helsinki 2012 year and is part of its programme. One of the core objectives of the design capital year is to increase the understanding of design's role as a promoter of business life and economics. Measurement of design is a major cornerstone of success in business economics and has been long awaited by businesses, design agencies and the public sector.
Design impacts have been measured elsewhere: In Great Britain an average design investment has been calculated to multiply the turnover by 2.25 when compared with the invested resources. In Denmark companies investing in design have gained a growth 22 % greater than companies that have not invested in design, and the difference will rise up to 40 % when talking about continuous investing. Design ROI is a trailblazer in compacting the collected data into a tool. Professor Jaakko Aspara from Aalto University says:
"From an exploratory point of view Design ROI is a very ambitious project. We have such knowledge of design and business management in Finland that there is a good reason to presume that we will succeed in this challenge. Design ROI is a concrete solution to an extremely large problem that has delayed the impact of the otherwise well-developed design sector on society.”
The Design ROI research report can be downloaded (in Finnish) from http://www.designroi.fi/
Progetto grafico: Aiap's international magazine relaunched
Progetto grafico is an international graphic design magazine published by Aiap (Italian Association for Visual Communication Design).
The magazine was founded in 2003 and directed by Alberto Lecaldano until 2011. In 2012, Riccardo Falcinelli and Silvia Sfligiotti became the magazine’s editors. A reference point for the culture of visual communication design in Italy since its beginning, Progetto grafico has now undergone a renovation, including a new editorial style, new layout and full English translation. Progetto grafico aims to become a critical forum on graphic design; for that reason, a monographic approach was chosen, which makes it possible to analyse a number of topics in depth, including contributions from inside and outside the industry. Aside from the main section, there will be an “off-topic” section for articles on different themes. Progetto grafico does not aim to present news stories, but is an attempt to look at ongoing developments from the right distance.
The magazine will be issued every six months, once in spring and once in autumn. The first issue of the new series, PG21: Why Write About Graphic Design?, was published in July 2012. PG22: Common space, is fresh off the press; both are available for purchase through the Aiap website.
Information on international subscriptions can be found by clicking here
The topics of the next issues: PG 23: The use of images (spring 2013), PG 24: Graphic Design, History Italy (autumn 2013), PG 25: Writing and images in the domain of science (spring 2014).
Information for the submission of article proposals can be found by clicking here
The €Design Project has recently published its first Paper examining the economic impact of design
€Design is an initiative whose aim is to identify and establish guidelines for measuring design as a factor of economic production and its impact on GDP. The project has six European partners: BCD Barcelona Design Centre, Coordinator (Spain); design austria (Austria); Hungarian Design Council/ Hungarian Intellectual Property Office (Hungary); SVID Swedish Industrial Design Foundation (Sweden) as well as the University of Cambridge / Design Management Group (United Kingdom) and Copenhagen Business School (Denmark).
The project, co-financed by the European Commission, the Spanish Ministry of Industry, Energy and Tourism, and the Swedish Agency for Economic and Regional Growth, will analyse and define the conceptual framework of design in its economic context, so that design can be measured both as a tool for user-centred innovation and as an economic factor of production. Tangible results can be obtained that demonstrate the importance of design as a crucial element in enhancing the innovative capabilities of Europe, and increasing economic growth and business competitiveness in the global market.
The initiative is part of the 1st Action Plan of the European Design Innovation Initiative, a commitment of the Innovation Union Europe 2020 flagship to exploit the full potential of design for innovation and to reinforce the link between design, innovation and competitiveness.
To download the Analytical Framework Paper please: click here
Rotterdam School of Management (RSM) - Erasmus University Rotterdam.
In collaboration with Faculty of Industrial Design Engineering Delft University of Technology (TUD).
Emphasizing design, and including designers in new product development teams, contributes to new product success. Likewise, involving designers in developing web sites and corporate visual identity helps to improve firm image. Together, this translates to better firm performance. These are the main findings of research conducted in a large sample of Dutch firms from both manufacturing and service sectors.
Two main design foci are identified in the study: experiential design, which is about appealing to the senses, supporting self-expression and evoking emotions, and functional design, which is concerned with technology, functionality and ergonomics.
- Keywords Performance, Report
Cities for All Helsinki Conference and Exhibition 24 May 2012
The conference creates a comprehensive Design for All experience, as well as provides latest information, inspiration and enthusiasm in the fields of freedom from barriers and accessibility. The event itself forms a pilot example of a conference executed with easy access for all.
The Cities for All Helsinki conference is organised in conjunction with the General Assembly meeting of the Design for All Europe EIDD organisation. The conference will also be accompanied by an exhibition of invited designers of Finnish solutions. The exhibition is designed with a view to an international tour.
The conference is intended for construction industry professionals, municipal and private sector building contractors, city and company executives, as well as developers and students.
When: 24 May 2012
Where: Helsinki Music Centre
For more information: http://www.ornamo.fi/citiesforallhelsinki/
Cities for All Helsinki 2012 CALL FOR EXHIBITORS
Cities for All Helsinki Exhibition is seeking a selection of the most interesting Design for All solutions in the areas of built environment, product design and service design.
Accepted proposals to the exhibition will cost € 2000/ case.
Find proposal form from Cities for All Helsinki 2012 website:
Design Day 2012
Mark the date 18th April 2012! This is when we open the doors to our national Design Day - Norway's largest network arena for the business and design community.The Design Day is Norway's main event focusing on design in a business perspective. It will be a full day (and night) with international speakers and a highlight on Norwegian design projects receiving the Award for Design Excellence. This is The Day for inspiration, celebration and networking.
Program and registration will be published in January 2012. The event will mainly be in Norwegian, partly in English.
When: 18 April 2012
Time: 11.00am - 1am
Where: DogA Norwegian Centre for Design and Architecture, Hausmanns gt 16 in Oslo
For more information: http://www.norskdesign.no/2012/category8811.html
BDW becomes a member of Bureau of European Design Associations (BEDA)
Belgrade Design Week is the first festival of this kind in the entire SEE region to acquire BEDA's membership, among more than forty design associations, regional and national design promotion centers and councils, as well as design education institutions.
Read more in their latest newsletter click here