Prof. Anna Whicher
Mission Statement
My professional passion is in developing, implementing and evaluating government policies, programmes and services using design. Since 2009, I have managed a portfolio of consultancy, research and training contracts on design in the public sector worth £11m. I became a Professor of Design and Policy in 2021. I have supported governments around the world to integrate design into their ways of working, policies and business support programmes as well as to develop policy labs. Recent projects include research and consultancy for the OECD, service and policy design in the European Central Bank, reviewing the strategy for the Latvian Innovation Lab, evaluating government innovation labs and evaluating Design Vouchers for Scottish Enterprise.
Questionnaire
Where do you want to foster change and why?
It’s exciting to see the contribution of design to policy-making, digital services and public sector transformation.
What or who influenced you during your professional design career?
My European design family!
We all have those significant moments/situations (success or failure); which one was yours, and what did you learn from it?
In my professional life, a major milestone was getting my PhD. I feel extremely proud of that achievement. In my personal life, a significant event was spending a month living in the Amazon Rainforest and my internal journey.