Show your support for the BEDA Position Paper, which empowers design in Europe, by signing it
Events

Don’t miss the forest for the trees – discover a world of design opportunities.

14/11/2025

UpSkilling

Design Fitness Seminar with Jan-Erik Baars

Design as a success factor

How can design unfold its full effect in the company? And how does design management help a company become successful? In the bayern design Academy seminar “Design Fitness Seminar” with Prof. Dr. Jan-Erik Baars, you will get insights into the internal requirements for design to make a real contribution to the success of your company.

The seminar at a glance

In this seminar, you will learn how you can strengthen design in your company and how it can become more designable. For this, you will first receive an introduction to the aspects of the design capability as well as the design fitness check – a free app that helps you better understand the design ability of your company. Step by step you will learn how the check works. You get the necessary knowledge, see examples and discuss how you can apply the check. Then you carry out such a check yourself, for example with your own company or customers. At the end, you can evaluate, assess and mediate the results.

Who is the seminar aimed at?

The seminar is aimed at experienced and organisation-oriented people who want to deepen their professional skills in the field of brand and design management, actively shape organisational processes and structures and/or competently accompany or lead companies on the way to improved effectiveness.

Learn more about the seminar through the link above.

Open Menu