The BEDA Design Forum 2027 will take place on 21 May 2027 in Zürich, Switzerland, co-hosted by the Swiss Design Association. Bringing together design leaders, policymakers, researchers, and practitioners from across Europe, the forum will explore how artificial intelligence is reshaping design, innovation, business, and society.
As AI continues to transform the way we create, collaborate, and solve complex challenges, the event will examine its opportunities, implications, and emerging frontiers through a design-led lens. Through keynote talks, discussions, and networking, participants will gain insights into the role of design in shaping a human-centred, responsible, and innovative AI-powered future.
The BEDA Design Forum 2027 is supported by the MADres project: Co-funded by the European Union • Powered by BEDA • Supported by Creative Europe